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If you haven't got your backlinks in place, now might be the time to get them back in place. You see, search engines look at backlinks when deciding where to rank your site in search results. A low number of backlinks pointing to your site from a high authority website is considered spammy. If this happens, Google will drop the ranking. So, backlinks are very important if you want to rank high in Google. Now that you know why they are so important, let's talk about how to get them.
First of all, to get any good quality backlink building going on, you need to have a site with good content. If you don't have content then you aren't going to be able to get links pointing to your site. If you can build up the links slowly, over time, you'll get some decent results. The longer you keep your site filled with content, the more likely Google is to rank you high. That's the whole idea behind article marketing and directory submissions.
To get backlinks to your site, you need to buy them. Most people don't want to do this, as it is a very expensive way to go about getting backlinks. Even if you do get a domain name for cheap, you can't expect to have it rank highly in Google. You can't just throw up a page and expect to have Google rank it very high. You have to know what you're doing and have an organic method of getting backlinks. If you aren't willing to spend a lot of time and energy building your own links, you should probably consider buying a domain name.
You may think that if you already have a domain name that nobody will want to link to you. I've had that experience. People get domain names and forget about them. Then, when they do come around, the links aren't strong enough to get the job done. If you're willing to wait for the right situation to present itself, though, you can get backlinks from popular domains that are still relevant to your site or business.
Once you buy a domain name and set up a blog or website, you're ready to start working on generating traffic. There are some decent ways to accomplish this. One way is to join the various forums that relate to your niche. Linking with forums makes sense because the people in the forum will want to know what you have to say and they will click on your profile if they like what you have to say.
Another method is to leave comments on blogs that have your domain name in the URL. Blog owners usually allow commenting and this can lead to you leaving a comment with your URL in your comment. Just make sure that your comment doesn't have an attached link. You could also leave a comment with your domain name in the URL, but then try to make it something like "talk to me" or something similar.
The best thing to do is try and build as many backlinks as you can with your domain name. The easiest way to do this is through article marketing. Simply write as many articles as you can about the niche topic of your site and submit them to article directories. Focus on keywords that are relevant to your site and then put links in each one to your site. This strategy can lead to hundreds of backlinks in a relatively short period of time. The more backlinks you have to your site, the higher your ranking will be on the search engines.
If you've got good content on your site already, you should look into submitting your site to an article directory. The most effective ones out there are the ones with over 500 articles and they update their databases constantly. This will lead to fresh content on a regular basis and this will continue to improve your ranking. Once you do that, the only other thing left to do is to market the heck out of it!